ListenFirst, a social analytics solution, has launched competitive tracking and industry benchmarks for TikTok. ListenFirst offers an analysis of brand and content performance on TikTok, as well as benchmarks based on analysis of more than 150K brands.
“With over 50 million daily active U.S. users, TikTok has emerged as a need-to-have platform for brands to reach younger audiences. Our launch of TikTok owned and competitive analytics further enables our clients to understand what drives cross-platform audience behavior and their performance in the market,” said Jonathan Farb, Chief Product Officer at ListenFirst, in a news release announcing the move.
In addition to TikTok, ListenFirst offers expansive cross-platform analytics and insights for Facebook, Instagram, Twitter, YouTube, Reddit, Tumblr, Wikipedia, and more.
ListenFirst was founded in 2012 in New York. The company positions its software as an enterprise-grade social media analytics tool that offers all the social media marketing analysis you need to grow fans, engage customers, and prove social media ROI.