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Vidora partners with Segment to bring ML to Customer Data Platform
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Vidora, a no-code machine learning platform for marketing, has partnered with Twilio-owned Customer Data Platform Segment to enable customers to quickly and ...

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Twk.Today launches expert platform
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Twk.Today (Those Who Know) has launched its experts and thought-leaders’ media profiling and content marketing platform with an ambitious vision to help ...

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Marketing automation software Act-On bags $20M
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Act-On Software, a leading marketing automation platform, has secured $20 million from existing investors including U.S. Venture Partners (USVP), Technology ...

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ProProfs acquires Picreel Conversion Optimization Software
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ProProfs, a leading provider of SaaS products, has acquired Picreel, a leading conversion optimization software, for an undisclosed amount. Picreel ...

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ListenFirst rolls out TikTok analytics
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ListenFirst, a social analytics solution, has launched competitive tracking and industry benchmarks for TikTok. ListenFirst offers an analysis of brand and ...

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Anyword launches marketing language optimization tool
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Anyword, formerly known as Keywee, has launched marketing language optimization software. The tool leverages AI and natural language processing to generate ...

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Meltwater acquires Linkfluence
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Meltwater, a leading global provider of media intelligence and social analytics, has entered into an agreement under which it is committed to acquire ...

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Entercom acquires podcast influencers marketplace Podcorn
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Entercom Communications, a local radio sports and news provider and a creator of audio content, has acquired Podcorn, a marketplace for brands to find and ...

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True Influence and Lotame team up to drive B2B programmatic advertising
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True Influence, a provider of data-based sales and marketing solutions, has tied up with Lotame, a company offering data enrichment solutions. Under the new ...

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Sightly launches Brand Mentality platform
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Sightly, a marketing and media technology company, has launched Brand Mentality platform that combines emotional and cultural intelligence to empower brands ...

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