Pipedrive unveils lead generation tool LeadBooster 2.0

Pipedrive, the leading CRM for sales teams, has launched LeadBooster, a comprehensive new lead generation and management toolset.

The main features of Pipedrive’s new LeadBooster include:

  • Prospector: finds outbound leads from a database of 400 million profiles and 10 million companies based on a user’s ideal customer profile. Users can then use credits to reveal verified emails, direct phone numbers, and social profiles of their most desired matches. The database updates 800,000 profiles every day and is fully compliant with GDPR and other international data regulations.
  • Chatbot: with completely customizable designs and interactions, Chatbot will instantly engage website traffic 24/7 and qualify leads immediately, or direct them to an available sales rep if needed.
  • Live Chat: allows sales professionals to take over conversations started by their Chatbot, engage quickly and directly with website browsers, and personalize the lead qualification process.
  • Web Forms: highly intuitive forms capture all the necessary information about leads and are simple to share, customize, and track

Web Visitors, powered by LeadFeeder, is a separate add-on that allows users to track visitor activity on their website to identify the companies who are most engaged, and as a result, most likely to turn into customers. Users can discover how a visitor found a site, what they looked at, and how long they stayed.

The new LeadBooster and Web Visitors both integrate seamlessly within Pipedrive’s CRM and include a holistic set of easy-to-use and automated tools that helps teams track, create, qualify, and manage leads in one central place.

“This is a huge step toward establishing a strong link between marketers and salespeople. We’re providing a revenue platform that drives business results throughout the whole company, helping them to reach their goals,” said Krishna Panicker, VP of Product, Pipedrive.

Findings from Pipedrive’s global Sate of Sales survey of 1,000 sales professionals show that more than half (54%) struggle with finding sales leads, yet 49% aren’t using technology or automation tools to help. In addition, studies suggest that nearly half of leads (47%) are generated by salespeople themselves, while 55% of companies think that sales reps need to improve their ability to incubate promising leads for the future.

You can find out more about Pipedrive and its LeadBooster here.

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