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ClipCoverage Review

ClipCoverage is a Google Slides add-on that helps PR pros save time by automating media coverage reports creation. You just need to paste in all the coverage URLs into the app, and it grabs all the screenshots and PR metrics to create coverage reports. The app works fine and it is reflected by its Market Aggregated Rating of 9.8 (based on 17 reviews on leading review sites; Q3 of 2020).

Check out the pros and cons of using ClipCoverage (based on our and other users' feedback gathered online) as well as find more details about ClipCoverage pricing and features.
PROS:
  • Easy to use and intuitive
  • Frees you from repetitive tasks of taking coverage screenshots and collecting PR metrics
  • PR metrics are based on SimilarWeb and MOZ data
  • As it is integrated with Google Slides, you can easily finetune the reports if you want to
CONS:
  • It doesn't grab screenshots from Twitter posts correctly
  • PR metrics for posts from social media channels provide data for the whole site and not for an individual post
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Prowly Review

Prowly lets you find media contacts, create targeted media lists, distribute press releases, and measure their effects as well as maintain an online newsroom supporting your brand. Overall, it is a very solid PR CRM app with Market Aggregated Rating of 9.6 (based on 78 reviews on leading review sites; Q3 of 2020). You can expect more SEO features to come in the tool as Prowly has been recently acquired by SEMRush.

Check out the pros and cons of using Prowly (based on our and other users' feedback gathered online) as well as find more details about Prowly pricing and features.
PROS:
  • Easy to use and intuitive
  • Great UX
  • 1M+ media discovery database
  • Very solid PR CRM and Newsroom features
  • Clear PR sending process
  • Several users praise the analysis module of Prowly as it shows which press release is receiving more attention
CONS:
  • The initial configuration takes quite a long time
  • Several users outside of EU complain that Prowly support is a bit slow to respond
  • Several users complain that the tool is a bit expensive
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CoverageBook Review

CoverageBook lets you easily and quickly build and share media coverage reports to clients. The reports look great and provide several important performance metrics. The downside is that you need to copy and paste all the web links by yourself. Also, the tool can't provide metrics for offline coverage. Nevertheless, it is a very useful tool for PR specialists and they like it a lot as our Market Aggregated Rating of 9.3 (based on 143 reviews on leading review sites; Q3 of 2020) shows it.

Check out the pros and cons of using CoverageBook (based on our and other users' feedback gathered online) as well as find more details about CoverageBook pricing and specification.
PROS:
  • CoverageBook saves a lot of time when preparing clipping reports
  • Reports look great and provide performance metrics for both online publications and social clips
  • Coverage reports can be easily shared online or as a PDF file
  • Several users praise the responsiveness of the support team
  • The tool is very simple to use
CONS:
  • Several users reported occasional minor errors with clipping and screen grabbing (they can be resolved with manual uploading or re-clipping)
  • You need to manually add your clippings by copying and pasting web links
  • The tool doesn't provide metrics for offline coverage
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Prezly Review

Prezly is regarded as one of the best PR tools for Public Relations professionals. It lets you manage your media contact list, create a newsroom, send personalized pitches and campaigns, track all your communications with analytics as well as log and report on coverage. The app does its job very well as it suggests its Market Aggregated Rating of 8.8 (based on 119 reviews on leading review sites; Q3 of 2020).

Check out the pros and cons of using Prezly (based on our and other users' feedback gathered online) as well as find more details about Prezly pricing and specification.
PROS:
  • Using Prezly as a database for your PR contacts lets you stay organized while collaborating on several projects
  • Great for distributing press releases or press pages to the media contacts you have uploaded and manage in Prezly
  • Great for sharing media kit around a press release, including visual assets (video, attachments, text, links)
  • Contact engagement rating feature
  • You can create newsrooms in different languages
  • Easy to import and export excel sheets with journalist details
  • The software is constantly upgraded
CONS:
  • Since the newsroom is based on a template, not much customization is possible
  • Limited editing tools and features while creating the content
  • Several users compalin about the work of the search feature within the coverage tracker
  • Missing automatic media monitoring and media discovery features
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SurveyMonkey Review

SurveyMonkey is one of the most popular survey software in the market, praised for its use of use, great templates, instant access to global research panel, and several additional features. The tool has the Market Aggregated Rating of 7.9 (based on 28,555 reviews on leading review sites; Q3 of 2020). It is not the highest score in our directory, but you should keep in mind that it is based on the highest number of reviews among all survey software.

Check out the pros and cons of using SurveySparrow (based on our and other users' feedback gathered online) as well as find more details about SurveySparrow pricing and specification.
PROS:
  • SurveyMonkey is very easy to use
  • It has great templates to build surveys
  • Surveys are easy to brand, personalize and share
  • It offers instant access to its global research panel, including to niche and B2B targeting and pricing
  • Several additional useful features that help you create a better survey (e.g. survey sample size calculator)
CONS:
  • The basic plan is quite limited
  • Several people complain that if you want to have more robust analytics you need to be at a higher price plan
  • Several people complain about the paying policy of the company, including refunds and auto-renewals
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SurveySparrow Review

SurveySparrow primary advantage over competitors is that it provides conversational UI that helps users get 40% better response. The tool is highly appreciated by its users and its Market Aggregated Rating is 9.3 (based on 475 reviews on leading review sites; Q3 of 2020). It is currently the highest ranking among all survey software listed in our directory.

Check out the pros and cons of using SurveySparrow (based on our and other users' feedback gathered online) as well as find more details about SurveySparrow pricing and specification.
PROS:
  • SurveySoftware is one of the few players that let you build different types of the interactive survey in a conversational interface
  • You can easily switch between the conversational surveys and traditional surveys
  • The UI is very simple and straight forward making it easy to create the survey and send it to the user
  • Easy integration with other apps
  • Several users praise their reporting capabilities and customer support
CONS:
  • Limited email-based surveying capability
  • It only has quarterly or annual pricing
  • It only offers basic design options and features
  • The default questions in English are phrased awkwardly
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Alchemer Review

Alchemer is easy-to-use survey software that provides the power, flexibility, integration, and data governance organizations require to securely drive action from their feedback. The tool can be used by large, medium, and small companies as well as by individuals. They all, in general, appreciate the software giving it Market Aggregated Rating of 7.9 (based on 1,084 reviews on leading review sites; Q3 of 2020).

Check out the pros and cons of using Alchemer (based on our and other users' feedback gathered online) as well as find more details on Alchemer pricing and specification.
PROS:
  • Super easy to use and navigate
  • Huge variety of question types
  • The tool can be easily integrated with external tools such as SalesForce and Google Sheets
  • The ideal platform to use when incentives such as gift cards are given to survey completers
  • It allows you to write your own scripts to extend the feature to a more powerful level
CONS:
  • Free plan is very restricted
  • Advanced analytics are available in higher plans only
  • Most advanced features require Javascript coding
  • Several users complain that using advanced logic is more difficult than what it should be
  • Several users complain that creating surveys for mobile devices is more difficult than on other survey platforms
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Survey Anyplace Review

Survey Anyplace is a great online survey tool that makes it very easy to give something back to your respondents, including a branded email with scoring and advice or a custom automatically generated personalized pdf report. We also like that it lets you create fun and cool questionnaires based on several templates. Users generally rate Survey Anyplace very high - its Market Aggregated Rating is 9.2 (based on 249 reviews on leading review sites; Q3 of 2020).

Check out the pros and cons of using Survey Anyplace (based on our and other users' feedback gathered online) as well as find more details on Survey Anyplace pricing and specification.
PROS:
  • An easy way of making surveys
  • Several survey templates
  • Makes it easy to give something back to your respondents, including an automatically generated personalized pdf report
  • You can complete surveys offline and then upload them when you have an internet connection
  • Several users praise their support service
CONS:
  • You need to understand HTML and CSS to really be able to customize the reports yourself (the Survey Anyplace team can take care of this for you for a fee)
  • Survey Anyplace is based in Europe so the different time zones lead to delayed responses to queries from outside Europe
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Google Forms Review

Google Forms is probably the best free survey tool in the market. It offers a survey logic feature, excellent collaboration and data analysis capabilities. Google Forms Market Aggregated Rating of 8.6 (based on 15,156 reviews on leading review sites; Q3 of 2020) confirms that users love the tool. However, you must be aware that Google Forms is no match for more advanced survey tools and it does have some major shortcomings, including limited types of questions, very simple survey logic, and no much room for customizing your survey.

Check out the pros and cons of using Google Forms (based on our and other users' feedback gathered online) as well as find more details on Google Forms pricing and specification.
PROS:
  • Completely free for personal use
  • No limitations on surveys, questions, or responses
  • Survey logic
  • Very easy to use
  • Strong collaboration features
  • Integrated with the G Suite ecosystem
CONS:
  • No support for individuals
  • Very limited survey templates
  • Limited questions types and survey form customization options
  • Very basic data analysis (though you can easily explore survey responses in more detail using Google Sheets)
  • You can't use it offline
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Zoho Survey Review

Zoho Survey offers a great combination of power and ease of use, which makes it one of the best online survey tools in the market. We like that it has a free version (that is good enough for simple surveys), powerful survey creation and analysis features, and competitive pricing. Zoho Survey Market Aggregated Rating of 8.5 (based on 888 reviews on leading review sites; Q3 of 2020) confirms this is definitely a survey app worth trying out.

Check out the pros and cons of using Zoho Survey (based on our and other users' feedback gathered online) as well as find more details on Zoho Survey pricing and specification.
PROS:
  • It has a free version. This is particularly helpful to companies that don't really need sophisticated survey forms
  • Competitive pricing for premium plans
  • Intuitive enough to design a very in-depth survey
  • The integration with other Zoho apps
  • Good customer support
  • You can survey users in multiple languages
  • Mobile apps allow for the monitoring of survey responses
  • Instant access to Zoho Survey's global market research panel
CONS:
  • Several users complain that their more complex reporting feature is not user-friendly
  • Several users say that using the tool is not easy at first. You need to look at the videos to get started
  • The user interface is a little clunky (particularly if you are not experienced in how Zoho apps work)
  • Customization is not as flexible as in some other survey apps out there
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PR & Marketing Tools Directory - PRmarketing.tools
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