- You can easily find your most valuable influencers
- A graph view of overall sentiment for your brand
- You can narrow mention alerts by language, country, and specify by adding negative keywords
- White label reports for agencies
- A user friendly tool
- A very responsive support team
- Own crawler so Awario can easily add more sites to be monitored upon request
- FAQs and video tutorials available for training
- You must learn how to do Boolean search to set up more specific alerts
- Sentiment is not always 100% accurate
- Several websites in languages other than English are left out of monitoring (though you can ask Awario to crawl and index them as well)
- No data export option in the "Starter" plan.
- Limited number of alerts even in the "Enterprise" plan
Awario is a social listening tool that gives brands access to data that matters to their business: insights on their customers, market, and competitors.
Their free plan lasts for 7 days and includes all features. Their lowest paid plan includes:
- Tracking 3 topics
- 30,000 new mentions/mo
- 5,000 stored mentions per topic
- 1 team member
- Boolean search
Their higher PRO plan costs $119 (paid monthly or annually) and it includes more topics to monitor, stored mentions, and allowed team members, as well as Data Export and Shareable Reports features.
The highest Enterprise plan costs $399 (paid monthly or annually) and it includes White-label PDF & HTML reports, API, and Account Manager.