8.4/10 (PRM Score)
Product is rated as #1 in category B2B Lead Generation Software

Crystal Review

Find out Crystal User Satisfaction Index and Popularity Index, the pros and cons of using Crystal, and see more details on Crystal pricing and features.
User Satifaction Index (based on 188 reviews from leading review sites; Q1/2021)
Popularity Index: 715,100 (based on traffic data from Feb. 2021, as measured by SimilarWeb)
  • Several users say that the personality profiles Crystal generates are highly accurate (in 80-90% cases)
  • Several users say the recommendations on how to approach and frame things for a specific target are spot on
  • Easy to discover profiles of users on LinkedIn
  • The profiles Crystal generates are not 100% spot on

About Crystal

Short Description

Crystal is a tool that lets you automatically discover the personality profile of users on LinkedIn. By analyzing public data and text, Crystal can generate personality reports for anyone. It then provides you with sales and marketing playbooks that explain how to adapt your communication style to different personalities, and take the guesswork out of cold calling, networking, and meetings with new clients or customers. The company is backed by investors like Salesforce Ventures, Birchmere Ventures, CEB, and HubSpot.

Crystal Pricing

Starting from: $29/month
Pricing model: Subscription (billed monthly)
Free Trial: Available

Pricing plans

Team Sales Hiring
$99/month (billed annually) $29/month Unavailable

  • Get your own full DISC profile
  • Access full profiles for team members
  • Create playbooks with team members


  • LinkedIn Extension
  • Unlimited meetings
  • Pre-hire assessments
  • Candidate job fit

Specification: Crystal

Country of Origin

United States

Manufacturer Name

Crystal Project

Market segments

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Pricing Model

Free Trail

Languages Supported
White-Label Solution / Reporting

Social media automation

Marketing Automation Software

B2B Lead Generation Tools

LinkedIn automation


Photos: Crystal

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